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About Fenty Beauty

Fenty Beauty was created by Rihanna so that people everywhere would be included. Focusing on a wide range of traditionally hard-to-match skin tones, developing formulas that work for all skin types, and pinpointing universal shades, Fenty Beauty redefined the rules of the beauty industry.

Our Mission

Beauty for All: To ensure that everyone, regardless of skin tone or type, feels seen, heard, and beautiful.